Manage Google Ads With AI — Chat Replaces the Dashboard
For PPC managers and agencies running Google Ads accounts — describe what you want, and the AI agent handles the rest. All campaign types, all entities, MCC support.
Saving $420/mo
3 search terms excluded
- 6
- Google Ads campaign types
- 14
- Entity types synced in real time
- < 1 min
- First campaign audit after connecting
- MCC
- Manager account support built in
Explore by area
Everything You Can Do With Google Ads in Allable
Pick the area you want to go deeper on — the hub points you to the right spoke.
6 areas10 capabilities
Campaign Management
Build Search, Display, Shopping, Video, PMax, and Demand Gen campaigns through chat — describe the structure, the AI creates it.
Bidding & Budget
Set Smart Bidding strategies, adjust ROAS and CPA targets, and review bid performance across ad groups — all through a single message.
Ad Creative & Copy
Generate responsive search ads, headlines, and responsive display ads matched to each ad group's keyword and intent.
Keywords & Search
Add and organize keywords, build negative lists, and analyze search terms to cut the queries wasting spend.
Performance & Reporting
Run a read-only campaign audit, schedule automated reports, and query performance with GAQL — in plain language.
Audiences & Targeting
Build remarketing lists, sync Customer Match, feed Performance Max signals, and manage audiences across your MCC.
How It Works
One Agent. Every Google Ads Entity.
Connect, Then Ask
Connect your Google Ads account or manager account via OAuth — Allable immediately mirrors 14 entity types: campaigns, ad groups, keywords, audiences, and conversion actions. Type "audit my campaigns" and the Campaign Auditor runs in read-only mode, returning a prioritized list of issues and wasted spend. Nothing changes in your account until you say so.
Describe It. AI Builds It.
Create a Search campaign, adjust bids on underperforming ad groups, add a negative keyword list, or apply Google's own recommendations — all by describing what you want in plain English. Switch to Execute mode when you're ready. The AI shows exactly what will change before pushing anything to your account.
Every Campaign Type. Every Entity.
Search, Display, Shopping, Video, Performance Max, and Demand Gen — all six campaign types, full write access. RSAs, responsive display ads, demand-gen creatives, asset groups, conversion actions, Customer Match uploads, campaign experiments. The same chat interface covers every entity in your account.
All Client Accounts. One Chat.
Connect a Google Ads manager account and manage every client from a single Allable workspace. Run cross-account audits, apply changes across multiple accounts, and generate client-facing reports — without switching dashboards or exporting a CSV. No other PPC tool offers MCC management through conversational AI.
Built for Control
The AI Proposes. You Decide.
Every Google Ads change — a bid adjustment, a keyword addition, a campaign pause — goes through a two-step process: the AI describes what it's going to do, you confirm, then it executes. Nothing reaches your account without a deliberate decision on your part.
- ASK mode is the default — connect your account and get audits, reports, and recommendations without the AI touching a single entity.
- Switch to Execute mode when you want changes to happen — the AI diffs against a baseline and shows which fields will change before the mutation is pushed.
- MCC users can scope Execute mode per client account, applying bulk changes to selected clients while keeping others in read-only.
- Scheduled agents run on a cadence you configure — weekly budget reviews, keyword performance alerts, cross-channel reports — all set up in plain language.
- AI-generated creatives attach directly to campaigns and PMax asset groups, with images, headlines, and descriptions generated and applied in the same turn.
Cut the wasted spend in my search campaigns
Wasted spend · 3 ad groups
2/3How should I handle them?
Type your own answer, or leave blank to use the selected option
Who It's For
Built for the People Who Live Inside Google Ads
In-House PPC Manager
You know the account inside out, but three hours a week disappear to bid checks, search term reviews, and negative adds that don't require your expertise — only your time. Allable handles the repetitive layer: describe the task in chat, review the proposed change, confirm. Your hours go to strategy and testing instead of menu navigation.
Marketing Agency
You manage eight to twenty Google Ads accounts from a single manager account, and every client review cycle means pulling the same data from the same dashboards you built months ago. Allable connects to your MCC directly — run cross-account audits, query performance across all clients, and generate client-ready reports in one turn, without a CSV export in sight. No other PPC tool offers MCC management through conversational AI.
SMB Owner Running Paid Ads
You run Google Ads for your own business, and the gap between what you want to do and what you can find in the dashboard costs real budget. Allable's Campaign Auditor identifies where your spend is going wrong — wasted budget, weak keywords, missing negatives — without requiring you to know where to look. Connect in two minutes, audit in under one, fix what the AI finds.
Side by Side
Allable vs. The Form-Based Alternative
| Feature | Allable | Optmyzr | WordStream | Madgicx |
|---|---|---|---|---|
| Conversational chat interface (no forms) | Included | Not included | Not included | Not included |
| MCC / multi-account via AI chat | Included | Dashboard only | Dashboard only | Not included |
| Campaign audit (read-only, free trial) | Included | Included | Limited | Not included |
| AI-generated ad creatives in-platform | Included | Not included | Not included | Meta-focused only |
| Performance Max full management | Included | Included | Partial | Not included |
| Read-only safe mode (no accidental changes) | Included | Not included | Not included | Not included |
| Google Ads + Meta Ads in one platform | Included | Included | Google primary | Meta primary |
| Demand Gen campaign support | Included | Partial | Not included | Not included |
| Full SEO + Paid Ads workspace | Included | Not included | Not included | Not included |
| Free trial available | Included | 14-day trial | Demo only | Included |
FAQ
Questions About AI Google Ads Management
What is AI Google Ads management software?
AI Google Ads management software uses artificial intelligence to read, analyze, and modify Google Ads accounts on behalf of the advertiser. Unlike form-based PPC tools, it lets users describe what they want in plain language — the AI interprets the request, proposes the change, and executes after confirmation. The full scope covers campaign creation, bid optimization, keyword management, audience setup, reporting, and auditing.
Can the AI make changes to my Google Ads account without my approval?
No. Allable runs in two distinct modes. In ASK mode — the default — the AI reads and analyzes the account but makes zero changes: it audits, reports, and recommends. Switch to Execute mode when you want changes to happen, and the AI still shows you exactly what it intends to do before pushing anything. Nothing reaches your account without a deliberate action on your part.
Does Allable support Google Ads manager accounts (MCC)?
Yes — and it's the primary use case for agencies. Connect your manager account, and Allable lets you manage individual client accounts from a single workspace: cross-account audits, selective bulk changes, and client-ready performance reports, all through the same chat interface. This is the capability no incumbent PPC tool currently offers through conversational AI.
Which Google Ads campaign types does Allable support?
All six — Search, Display, Shopping, Video, Performance Max, and Demand Gen. Allable uses the official Google Ads Python SDK for full write access across every campaign type, ad format, bidding strategy, and conversion action. This includes PMax asset groups, listing group filters, Shopping product partitions, and campaign experiments.
How is Allable different from Optmyzr or WordStream?
Both are form-based PPC management tools — you build automation rules through dropdowns and configuration screens. Allable removes that layer: describe the change in plain English, the AI proposes it, you confirm. Allable also includes a full SEO and content workspace in the same platform, which no PPC-only tool provides.
How long does it take to connect a Google Ads account and run a first audit?
Under three minutes, total. Connect via Google OAuth, select your account or manager account, and type "audit my campaigns" — the Campaign Auditor runs in read-only mode and returns a prioritized list of issues, wasted spend areas, and recommendations. No setup, no onboarding call required. The audit is free during trial.